Information for exhibitors and partners

Your brand.
Brought to life.

Show your products. Offer personal advice. Connect with new customers.

Enquire about taking part View the brochure

29 April – 1 May 2027 · Giessereihalle, Zurich

Visitors discovering products and talking to an exhibitor at the fair

Our goals for the first edition

8’000+Visitors across three days

80+Brands & creators

1’500 m²Planned event space

Planning targets for the first edition, not guaranteed attendance or exhibitor numbers.

02 / Get involved

Your ideas.
Brought to life.

Exhibit, sponsor or help shape the programme. Whatever you bring to ABOUT HER, let’s find a way to make it part of the experience.

Exhibit or partner

A designer shows jewellery at her stand with accessories and silk scarves.

01 / ABOUT HER

Exhibitors & brands

Let visitors discover, try and buy your products. Meet potential customers, offer advice and get feedback in person.

02 / ABOUT HER

Brand partners

Make your brand part of the experience, from a Brand Lab or Partner Lounge to a category or presenting partnership.

Three women speak on a small raised stage with the audience seated close by.

03 / ABOUT HER

Speakers & Experts

Bring a fresh perspective. Share your expertise through a talk, a workshop or an idea women can take into everyday life.

Two young women film a selfie video together in the creator area.

04 / ABOUT HER

Creators & communities

Bring your community to ABOUT HER. Let’s create content and experiences around the things that matter to you.

A woman reads a magazine article about ABOUT HER.

05 / ABOUT HER

Media partners

Find stories worth sharing. Work with us on content that connects your audience with the brands and people behind ABOUT HER.

A food entrepreneur offers fresh samples to visitors at a tasting station.

06 / ABOUT HER

Food & guest services

Help make every visit a pleasure. Bring food, hospitality or a service that adds to the day.

04 / Brand partnerships

Your brand.
In the moment.

Build a partnership around your brand. Connect your presence at ABOUT HER with content, communication and experiences visitors can be part of.

Visitors trying fragrances at an exhibition stand.

01Brand Lab

Let visitors experience your products through demos and sampling.

02Creator Studio

Create photos and videos with creators around your brand.

03Partner Lounge

Host guests and business contacts in a space that brings your brand to life.

04Main Stage

Share your expertise on stage, with your programme slot and visibility agreed with us.

05Category Partner

Build an activation around your category, with exclusivity agreed together.

06Presenting Partner

Benefits, production and exclusivity are agreed individually. Your quote sets out the final scope.

Discuss a partnership

ABOUT HER LIVE

Discover. Join the conversation. See things differently.

ABOUT HER LIVE brings an interactive programme to the fair, exploring the topics that matter to women. Talks, expert insights and hands-on sessions open up fresh perspectives.

Concept visualisation of four women in a stage conversation with an audience at Giessereihalle.

Money, Business & Equality

Financial independence, entrepreneurship and equal opportunities.

Health & Beauty

Women’s health, wellbeing and informed perspectives on beauty and aesthetic treatments.

Lifestyle & Fashion

Personal style, emerging trends and inspiration for everyday life.

Inspire. Inform. Answer questions.

Exhibitors and partners can also reach our audience through keynotes, fireside talks and panel discussions.

Share a programme idea

The programme is in development. Guests, formats and topics will be announced as plans take shape.

05 / Start a conversation

Help shape
ABOUT HER.

Would you like to showcase your products, share your expertise as a speaker or become a partner? Tell us briefly what you offer and how you would like to take part. We’ll discuss suitable formats and next steps with you.

Your brand.Brought to life.

Your ideas.Brought to life.